Bajaj Automotive
UX/UI Design
Context.
Bajaj automotive is the largest manufacturer of 2 and 3 wheel automobiles in India. While working for Bottle Rocket, I was in charge of the overall Visual Design for the new Bajaj Automotive website.
My team was made up of
- 1 Project Manager
- 1 Experience Architect
- 1 Lead Visual Designer (myself)
- 4 web developers
Results
Overall this was a 6 month engagement that consisted of 3 tight deadlines. Below are three different examples of the Product Listing and Product Details pages (desktop and mobile). These three pages are the highest traffic pages on their website, so we wanted to take the approach of really showcasing the bikes "above the fold".
